InContext Blog Resources
Optimizing the Supermarket Shelf: 3D Model Simulations to Try in 2025
March 12, 2025As competition in the retail industry intensifies, retailers must continuously find innovative ways to enhance the customer experience and drive sales performance. The rise of eCommerce has reshaped consumer expectations, making it even more critical for brick-and-mortar retail stores to...
Think Global, Stock Local: Keeping Grocery Stores Relevant Locally
February 18, 2025Today’s consumers expect both variety and familiarity. They want access to specialty foods, international flavors, and sustainable products, yet they still expect their go-to essentials to be readily available. At the same time, shoppers are paying more attention than ever...
Why 360-Degree Product Views Are Essential for Capturing Today’s Hybrid Grocery Shoppers
February 14, 2025The way consumers shop for groceries has fundamentally changed. Hybrid shopping—where customers move between in-store and online channels—is now a dominant behavior in retail. With this shift, shoppers expect a digital experience that mirrors the confidence they feel when browsing...
Grocery Stores That Are Winning in the Age of Ecommerce Giants
January 27, 2025Expanding ecommerce giants may dominate the headlines in the world of consumer goods and grocery, but the real story is how traditional stores are not just surviving but thriving in today’s digital-first world. Far from being overshadowed by the rise...
Mastering the Retail Reset: Refreshes to Meet Shopper Demand
January 14, 2025Throughout history, the dynamic between buyers and sellers has continually shifted, and right now, buyers hold the power. They demand more from their shopping experiences than ever, and with countless options available, they can easily take their business elsewhere if...
Breaking the Cycle: How Grocery Chains Can Boost Profit Margins Without Raising Prices
January 8, 2025For shoppers, rising food costs is a frustrating reality; for grocery chains, it’s an ongoing challenge. Consumers are more budget-conscious than ever, reevaluating what goes into their baskets and where they shop. At the same time, grocers face rising operational...
The Unseen Risks of Private Labels: Could Overreliance on Store Brands Hurt Retailer Innovation?
January 7, 2025Private labels now account for nearly 20% of sales in major retail sectors, a figure that underscores their significant presence in the modern marketplace. For decades, private-label products have been heralded as a win-win for retailers and consumers alike: offering...
How Many Choices Are Too Many? Rethinking Product Variety
December 16, 2024A shopper approaches the cereal aisle in the grocery store and is faced with rows of brightly colored boxes. Although they don’t technically need cereal at the moment, the shopper could be persuaded by the right item. However, what should...
Visual Merchandising Trends in Grocery Expected to Die in 2025
December 6, 2024The grocery store as we know it is transforming. Today’s customers demand more than just shelves of products—they’re looking for experiences, stories, and innovations that rival the convenience of ecommerce and the vibrancy of social media. This shift means that...
7 Surprising Ways Virtual Store Testing Might Challenge Everything We Know About Grocery Profitability
November 25, 2024To gather insights about store layout, product placement, and customer engagement strategies, retailers and brands have long relied on in-store testing. This real-world approach has been considered the gold standard, allowing retail teams to observe actual shopper behavior to adjust...
Grocery Store Merchandising Hacks to Turn Every Aisle into a Sales Engine
November 21, 2024Every square foot of a grocery store holds untapped potential to influence purchasing decisions and boost sales. Meanwhile, customers expect an efficient, engaging in-store experience. Strategic decisions about signage, retail displays, and gondolas can influence purchasing behavior and keep customers...











