Learn How Virtual Helps You Tell Your Retail Story
We presented our virtual capabilities during a live demo at the Enterprise Wearable Technology Summit, showcasing the many different ways to collaborate and present within a digital twin of the retail store.
Virtual Retail Visualization & Collaboration
Virtual Retail Visualization & Collaboration from InContext Solutions on Vimeo.
Only with Virtual: 4 Smart Ways to Sell Your Retail Story
If you’re reading this you’ve most likely been in a position to present an in-store plan to stakeholders. Whether it’s a new shelf assortment, new packaging, or marketing signage for a new product, persuading others to see and understanding your...
Private Label Principle: SKU Rationalization
The paradox of choice is real. We explain why you need to consider private label brands when rationalizing your products at shelf in this segment from our CMA presentation.
Private Label Principle: Private Label Can Lead the Aisle
As private label becomes stronger, retailers will want to explore whether leading the aisle with owned brands grows the category, and manufacturers will want to consider that when making decisions at shelf. Watch this excerpt from our CMA presentation.
Private Label Principle: Eye Level & Arm Level
Don’t forget private label at prime shelf level. In this segment of our CMA presentation, we remind you to think about private label optimal height when planning your shelf set.
Private Label Principle: Brand Blocking
Is private label better integrated into the set, or is it better brand blocked? Here’s what InContext virtual shopper research says, taken from our presentation at CMA.
3 Steps to Launching a Killer Brand Packaging Design
There’s a lot that goes into food packaging. From logistics to functionality, to design and finally shopper reaction, the creation of a product package touches many parts of the supply and demand chain and many different teams. And it has...