3D Content Trends That Are Reshaping Digital Experiences
The digital landscape is on the verge of a shift—one that moves beyond the confines of flat screens and embraces the third dimension. 3D digital content will disrupt and redefine how we experience everything from entertainment and education to e-commerce...
Nestlé’s Digital Twin Rollout: A Wake-Up Call for Brands
When Nestlé launched its AI, powered digital twin content platform, it made headlines, and rightly so. A company of this scale publicly committing to digital infrastructure at this level sends a clear signal to the market: the future of retail...
Why Image Recognition in Retail Isn’t Just the Future—It’s the Now
This is a guest post from Erin Feeney, President & CPO, InContext For decades, the retail industry has relied on manual audits, clipboards, and best guesses to answer one of its most fundamental questions: Is the shelf set up the...
Hyperlocal Merchandising: Data-Driven Precision for Fragmented Markets
As today’s consumer markets demand more personalization, true growth won’t come from the same old playbook. Instead, growth is driven by niche products that speak directly to specific tastes, cultures, and communities. For brands and retailers, this presents a stubborn...
InContext Solutions and r4 Technologies Partner to Deliver Groundbreaking Hyperlocal Offering
Joint AI technology provides assortment and arrangement as an AI-powered Service Chicago, IL – June 16, 2025 – InContext Solutions, the global leader in 3D simulation software for retail, and r4 Technologies, the pioneer of cross-enterprise AI, today announce their partnership...
Can 3D Simulations Minimize Cross Merchandising Risk?
You walk into the grocery store, and before you can get too far, you see a beautiful display of premium ground coffee. Right next to it is the perfect vanilla creamer and a row of freshly baked biscotti. It paints...
The Beginner’s Guide to Augmented Reality in Retail
From mobile apps to in-store tech, retailers are using emerging technology to meet customers where they are digitally as well as physically. And at the center of this is augmented reality (AR), a fast-moving innovation changing how people browse, try,...