shopper research Archives

Food and Beverage Trends for 2023

What are some of the food and beverage industry trends we should be paying attention to as we head into the new year? Read ahead for a comprehensive look at our predictions. Beverage and Food Ingredient Transparency The food and...

December 13, 2022

InContext Virtual Retail Solutions Overview

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InContext Virtual Retail Solutions Overview

September 16, 2022

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Why Virtual for Shopper Insights?

August 9, 2022

Is Your Planogram’s Retail Research Approach Flawed?

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Is Your Planogram’s Retail Research Approach Flawed?

What makes planogram research successful? Brands and retailers are looking for reliable, projectible data to give credence to their decisions when it comes to shelf and package testing. The problem is that many shopper insights and category management teams are...

March 23, 2022

Assortment Optimization: How to Cut Costs with VR Simulations

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Assortment Optimization: How to Cut Costs with VR Simulations

As the age-old saying goes, presentation is everything. The sentiment rings true particularly in the world of retail assortment planning, where the presentation of consumer goods has a direct influence on the success of products, store concepts, and above all,...

January 31, 2022

How Private Label Placement Helps Categories Thrive

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How Private Label Placement Helps Categories Thrive

January 11, 2022

Retail Labor Shortage Challenges & How Virtual Store Technology Can Help

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Retail Labor Shortage Challenges & How Virtual Store Technology Can Help

Among some of the challenges brands and retailers are facing as a result of the uncertainty of the last year is the problem of labor shortages. Whether it’s stocking the shelves, in store testing, or category resets, the lack of...

November 19, 2021

Blog

3 Steps to Launching a Killer Brand Packaging Design

There’s a lot that goes into food packaging. From logistics to functionality, to design and finally shopper reaction, the creation of a product package touches many parts of the supply and demand chain and many different teams. And it has...

August 10, 2021

Blog

INFOGRAPHIC: Changing Shopper Behavior

As consumers, we know how our own shopping behaviors have changed since the onset of the COVID-19 crisis. But as researchers, we wanted to understand the many ways in which shoppers are continuing to adapt to those changes. Through our...

April 30, 2020

5 Important Steps to Help Future-Proof Your Shelf

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5 Important Steps to Help Future-Proof Your Shelf

If, at the start of 2020, someone traveled back in time and told us that grocery store sales would suddenly jump up more than 25% in March, we would have thought they were insane. Yet that’s exactly the situation brands...

April 21, 2020

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Tag: shopper research

Food and Beverage Trends for 2023

InContext Virtual Retail Solutions Overview

Why Virtual for Shopper Insights?

Is Your Planogram’s Retail Research Approach Flawed?

Assortment Optimization: How to Cut Costs with VR Simulations

How Private Label Placement Helps Categories Thrive

Retail Labor Shortage Challenges & How Virtual Store Technology Can Help

3 Steps to Launching a Killer Brand Packaging Design

INFOGRAPHIC: Changing Shopper Behavior

5 Important Steps to Help Future-Proof Your Shelf

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