Virtual Collaboration Centers: “Changing the Math” of Workplace Meetings
Does anyone remember the scene in The Incredibles 2 in which the son, Dash, is getting help with his math homework from his dad, Mr. Incredible? Dash declares, “That’s not the way you’re supposed to do it Dad. They want...
Virtual Retail Visualization & Collaboration
Virtual Retail Visualization & Collaboration from InContext Solutions on Vimeo.
Now is the Time for Brands to Push the Envelope
Innovation has become a bit of a buzzword in the retail industry. But it has never held more meaning than it does right now, especially for brands that are in danger of becoming irrelevant in a post-pandemic world. The store...
Is it Time to Reevaluate Your Brands’ Purpose?
Whether it’s simplifying, becoming more personalized, focusing on social responsibility, or just an overall refresh, brands need to be continuously evaluating what their products mean to their target audience. The brand performs a role, and whatever that role is needs...
Retailers are Turning to Virtual to Help Solve Their Changing Needs
Even as we all wish we could go back to the old normal, I have been profoundly grateful and amazed by the innovation and adaptation I’ve noticed in all areas of my life. Here in my neighborhood, I’ve seen and...
A New Normal and Retail’s Inevitable Move to Virtual
While our country remains in an extreme and unparalleled state of uncertainty, CPG brands and grocery retailers are in a particularly strange situation. Panic-buying has left shelves bare and manufacturers struggling to keep up with the demand. Grocery stores must...
Retail’s Digital Disruption and the Challenge to Innovate
In a (very long and very interesting) post from Wait But Why writer Tim Urban, he talks about how quickly technology is changing, saying “The amount that changed between 1750 and 2017 might happen again between now and another time when you’re...
Retail Innovation, and the Benefits of the Virtual “Test Drive”
Right now, retail is in a pivotal position where it has access to innovative tools that help create amazing experiences for shoppers. But it requires embracing technology and trying something new. While that in itself can seem daunting, there are...
2 Reasons Why Sales Needs to Get on Board with Innovative Retail Technology
Creating, evaluating and implementing a new in-store concept is an intricate process, and for good reason: the right changes will result in more awareness or sales, but the wrong changes can be costly. Luckily, new technologies are making that process...