InContext Solutions Announces Extended Reality Consulting Practice

InContext’s principal consultants bring decades of experience utilizing 3D digital content and immersive virtual reality.

Chicago, IL (August 3, 2023): InContext Solutions, the global leader in 3D simulation software for retail, is pleased to announce the official launch of Limitless Consulting. The new service provides organizations with a strategic plan to drive growth and efficiencies through the use of extended reality (XR): how it connects to broader immersive experiences and ways to leverage metaverse opportunities to optimize consumer engagement.

“As veterans in the extended reality space, it only made sense to use our vast expertise to help organizations make better strategic business decisions that drive ROI,” said David Rich, InContext CEO and Chairman. “With InContext’s extended reality consulting practice, we are able to provide clients with a virtual game plan, helping them execute these strategies on their own and giving them the tools to navigate the very near future of XR ubiquity.”

As Principal Consultant for the venture, Diana Sheehan brings with her a wealth of knowledge and experience in the world of cutting-edge shopper marketing technologies, including virtual and augmented reality and metaverse shopping simulations. Under her leadership in this role, brands and retailers will come away with a step-by-step strategy for implementing XR shopper marketing concepts to market.

“We know that extended reality—including AR, VR and mixed reality—is going to change how we shop, work and interact going forward,” Sheehan said. “Adoption of these technologies is rapidly growing for commercial applications, so it’s imperative for organizations to be fluent in XR enterprise solutions.”

About InContext Solutions

InContext is the global leader in 3D visual retail merchandising technology. Powered by ShopperMX, our virtual visualization platform for shopper insights, visual merchandising, retail execution and virtual commerce, InContext empowers teams to visualize first in a digital twin of the retail store to maximize ROI.

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