InContext Solutions Announces the Appointment of Sheila Mulholland as Chief Growth Officer

Mulholland brings a wealth of industry knowledge in sales and business development for CPG, e-Commerce and Retail verticals.

Chicago, IL (July 18, 2024): InContext Solutions, the global leader in 3D simulation software and shopper insights for retail, is pleased to announce Sheila Mulholland has been named Chief Growth Officer for the company. In this role, Mulholland will leverage her extensive experience to accelerate InContext’s footprint in the retail industry.

“InContext is quickly expanding our suite of industry-leading software and services, and Sheila’s vast experience and long-held relationships with top CPG’s and retailers in the space is the right person to lead the charge,” said David Rich, InContext CEO and Chairman.  

Mulholland most recently served as the head of sales and business development at 345 Global, where she established over 50 accounts including some of the largest names in the industry. She has an extensive background in Software, Services and Partnership Sales having worked for JDA, IRI (now known as Circana), Nielsen and IMS Health. Mulholland is also known for her work in Category Management, Shopper Insights, Virtual Research and Immersive Labs with companies like P&G, PepsiCo, Unilever, Nestle Purina, Kroger, Mars, Target, Reckitt-Benckiser, Kellogg’s, Anheuser-Busch, and Coca-Cola.

“InContext’s reputation as a leading-edge retail technology solutions company is well-known in our industry,” said Mulholland. “As Chief Growth Officer, I am excited to further InContext’s digital twin technology into more verticals, thus continuing to help CPGs and retailers grow sales through our ever-evolving innovative platform and solutions.”

About InContext Solutions

InContext is the global leader in 3D visual retail merchandising technology. Powered by ShopperMX, our virtual visualization platform for shopper insights, visual merchandising, retail execution and virtual commerce, InContext empowers teams to visualize first in a digital twin of the retail store to maximize ROI.

For more information visit:

Web: www.incontextsolutions.com

LinkedIn: https://www.linkedin.com/company/in-context-solutions/

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