Blog Archives

Retail’s Digital Disruption and the Challenge to Innovate

In a (very long and very interesting) post from Wait But Why writer Tim Urban, he talks about how quickly technology is changing, saying “The amount that changed between 1750 and 2017 might happen again between now and another time when you’re...

December 18, 2019

Blog

CPG Has its Eye on Cannabis—Are You Prepared?

Since Washington and Colorado first legalized marijuana in the United States in 2012, 14 more states and Washington, D.C. have followed suit for recreational use, and another 33 have approved marijuana for medical purposes. The economic impact of the marijuana...

December 12, 2019

Blog

Retail Innovation, and the Benefits of the Virtual “Test Drive”

Right now, retail is in a pivotal position where it has access to innovative tools that help create amazing experiences for shoppers. But it requires embracing technology and trying something new. While that in itself can seem daunting, there are...

December 2, 2019

Blog

2 Reasons Why Sales Needs to Get on Board with Innovative Retail Technology

Creating, evaluating and implementing a new in-store concept is an intricate process, and for good reason: the right changes will result in more awareness or sales, but the wrong changes can be costly. Luckily, new technologies are making that process...

November 21, 2019

Blog

Retailers and Brands: Don’t Get Stuck in the “Innovation Achievement Gap”

In the retail space, technological advancement is becoming more and more prevalent in the race against irrelevancy. As consumer preferences change from one day to the next, organizations need to be agile, data-driven and efficient in their business processes. At...

November 13, 2019

Blog

Takeaways from Our Virtual Road Show in Bentonville

Because our software is all about the visuals, it’s easy to check out our videos or request a demo to get a first-person perspective of our 3D virtual in action. But sometimes it’s great to be able to get some...

October 30, 2019

Blog

Forget About Impulse Purchases: Shoppers Want to Find Their Products Fast

It’s a popular adage that when it comes to in-store shopping, customers will purchase more if a store is set up for browsing—triggering new product awareness and impulse buys. Because of that notion, we often arrange our stores to highlight...

October 25, 2019

Blog

AI and the Rise of Agile Merchandising

The adoption of artificial intelligence (AI) is rapidly increasing around the globe. In fact, AI could add an estimated $15 trillion to the global economy within the next decade. Yet many organizations have been resistant to begin integrating AI into...

October 24, 2019

Top 5 POG-Related Virtual Tests {That Should Be Part of Every Learning Plan}

Blog

Top 5 POG-Related Virtual Tests {That Should Be Part of Every Learning Plan}

October 7, 2019

Blog

Breaking Down the Steps to Creating Ongoing Category Improvement

We’ve previously established how easy it is to integrate virtual simulations into current shopper research practices. So let’s talk a bit about what that process actually looks like. Like most research projects, there’s a kickoff phase, and there’s the...

September 24, 2019

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Category: Blog

Retail’s Digital Disruption and the Challenge to Innovate

CPG Has its Eye on Cannabis—Are You Prepared?

Retail Innovation, and the Benefits of the Virtual “Test Drive”

2 Reasons Why Sales Needs to Get on Board with Innovative Retail Technology

Retailers and Brands: Don’t Get Stuck in the “Innovation Achievement Gap”

Takeaways from Our Virtual Road Show in Bentonville

Forget About Impulse Purchases: Shoppers Want to Find Their Products Fast

AI and the Rise of Agile Merchandising

Top 5 POG-Related Virtual Tests {That Should Be Part of Every Learning Plan}

Breaking Down the Steps to Creating Ongoing Category Improvement

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