Blog Archives

The Metaverse Tomorrow

News broke recently about Apple’s new mixed reality headset. While it’s notable for those of us who regularly work in and interact with virtual reality and metaverse experiences, the leaked news is not without controversy. An Apple launch in this...

March 24, 2023

Is Your Store Suited for 3D Online Shopping Experiences?

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Is Your Store Suited for 3D Online Shopping Experiences?

In the age of rapidly advancing technology, 3D online shopping powered by virtual reality has shown potential as a powerful new form of e-commerce. When the global pandemic struck in 2020, customers realized two things. First, they would rather shop...

March 20, 2023

Can AR offset the cost of non-compliance in-store merchandising?

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Can AR offset the cost of non-compliance in-store merchandising?

Anyone who’s worked in retail knows the frustration of retail non-compliance. The process from merchandising conception to in-store execution is a long road, so most retail workers see it as inevitable that something will be lost along the way, like...

March 16, 2023

How Do Consumers Feel About the Metaverse? We Asked.

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How Do Consumers Feel About the Metaverse? We Asked.

While perspectives differ, the broader technology industry agrees that metaverse experiences can play a significant role in shaping how we work and play in the coming years. As we’ve discussed before, metaverse experiences and interactions are in their infancy. Investors,...

March 8, 2023

8 Augmented Reality Grocery Store Experiences to Try in 2023

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8 Augmented Reality Grocery Store Experiences to Try in 2023

Augmented reality is poised to take the world by storm. According to a recent study by eMarketer, 93.3 million people used AR technology at least once a month in 2021. The retail industry is embracing this trend to offer customers...

March 7, 2023

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The Building Blocks of “The Metaverse”

Unless you have been off-grid, or completely avoiding all media outlets, you must have heard the term “metaverse” somewhere in your day-to-day life. For many of us, it is a topic of conversation at work: for others, a random discussion...

March 1, 2023

What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

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What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

Augmented reality (AR) has come a long way, especially in the retail industry. Technology which was once a far-off, intangible concept, is now more mainstream. Augmented reality is a technology that overlays digital information onto physical spaces in real time....

February 22, 2023

Why CPG Brands Should Be Paying Close Attention to Augmented Reality

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Why CPG Brands Should Be Paying Close Attention to Augmented Reality

As far as modern retail technologies go, augmented reality (AR) is about as user-friendly and accessible as it gets. If you’ve shopped online in the past few years for furniture, appliances, or other home goods, you’re probably familiar with AR....

January 17, 2023

How VR Shopping Behavior Analysis Compares to Real-Life Results

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How VR Shopping Behavior Analysis Compares to Real-Life Results

When virtual reality (VR) technology was first developed, most people weren’t thinking much beyond military and government uses, or, later, gaming and entertainment. Today, while the gaming industry is still perhaps the most obvious adopter of VR technology, industries like...

January 13, 2023

Which Consumers are Ready for VR Shopping?

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Which Consumers are Ready for VR Shopping?

At InContext, we think a lot about the future of shopping and what the retail industry might look like as technology continues to advance. We’ve seen how social media and tech development reshaped the retail industry, and now VR shopping...

January 6, 2023

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Category: Blog

The Metaverse Tomorrow

Is Your Store Suited for 3D Online Shopping Experiences?

Can AR offset the cost of non-compliance in-store merchandising?

How Do Consumers Feel About the Metaverse? We Asked.

8 Augmented Reality Grocery Store Experiences to Try in 2023

The Building Blocks of “The Metaverse”

What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

Why CPG Brands Should Be Paying Close Attention to Augmented Reality

How VR Shopping Behavior Analysis Compares to Real-Life Results

Which Consumers are Ready for VR Shopping?

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