Blog Archives

How Do Consumers Feel About the Metaverse? We Asked.

While perspectives differ, the broader technology industry agrees that metaverse experiences can play a significant role in shaping how we work and play in the coming years. As we’ve discussed before, metaverse experiences and interactions are in their infancy. Investors,...

March 8, 2023

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The Building Blocks of “The Metaverse”

Unless you have been off-grid, or completely avoiding all media outlets, you must have heard the term “metaverse” somewhere in your day-to-day life. For many of us, it is a topic of conversation at work: for others, a random discussion...

March 1, 2023

What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

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What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

Augmented reality (AR) has come a long way, especially in the retail industry. Technology which was once a far-off, intangible concept, is now more mainstream. Augmented reality is a technology that overlays digital information onto physical spaces in real time....

February 22, 2023

Why CPG Brands Should Be Paying Close Attention to Augmented Reality

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Why CPG Brands Should Be Paying Close Attention to Augmented Reality

As far as modern retail technologies go, augmented reality (AR) is about as user-friendly and accessible as it gets. If you’ve shopped online in the past few years for furniture, appliances, or other home goods, you’re probably familiar with AR....

January 17, 2023

How VR Shopping Behavior Analysis Compares to Real-Life Results

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How VR Shopping Behavior Analysis Compares to Real-Life Results

When virtual reality (VR) technology was first developed, most people weren’t thinking much beyond military and government uses, or, later, gaming and entertainment. Today, while the gaming industry is still perhaps the most obvious adopter of VR technology, industries like...

January 13, 2023

Which Consumers are Ready for VR Shopping?

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Which Consumers are Ready for VR Shopping?

At InContext, we think a lot about the future of shopping and what the retail industry might look like as technology continues to advance. We’ve seen how social media and tech development reshaped the retail industry, and now VR shopping...

January 6, 2023

Are You Ready for Plastic-Free Aisles? Here’s How Technology Can Help Prepare for Sustainable Packaging

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Are You Ready for Plastic-Free Aisles? Here’s How Technology Can Help Prepare for Sustainable Packaging

As we continue to learn more about how the world’s mass consumption of plastics are affecting our environment, we get progressively more aware of the products we buy. In the CPG space, that means manufacturers are feeling the pressure to...

December 21, 2022

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Innovative Ideas for Gas Stations

Today’s volatile gas prices and the rise of electric cars means fuel sales are down, and fewer people are finding themselves on their weekly trip to the pump. In order to offset this decline in fuel usage, many chains are...

December 14, 2022

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Food and Beverage Trends for 2023

What are some of the food and beverage industry trends we should be paying attention to as we head into the new year? Read ahead for a comprehensive look at our predictions. Beverage and Food Ingredient Transparency The food and...

December 13, 2022

The Secret to Budget-Friendly CPG Market Research

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The Secret to Budget-Friendly CPG Market Research

When it comes to launching a successful product, especially for consumer packaged goods (CPG), market research is key. And although it is a relatively well-known concept, there are still certain areas of market research that can be unclear, including how...

December 8, 2022

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Category: Blog

How Do Consumers Feel About the Metaverse? We Asked.

The Building Blocks of “The Metaverse”

What Does the Rise of Augmented Reality Training Solutions Mean for Retail?

Why CPG Brands Should Be Paying Close Attention to Augmented Reality

How VR Shopping Behavior Analysis Compares to Real-Life Results

Which Consumers are Ready for VR Shopping?

Are You Ready for Plastic-Free Aisles? Here’s How Technology Can Help Prepare for Sustainable Packaging

Innovative Ideas for Gas Stations

Food and Beverage Trends for 2023

The Secret to Budget-Friendly CPG Market Research

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