Retail Store Planograms: A Complete Guide to Shelf Strategy
Every inch of shelf space carries a price tag. Nearly a third of shoppers who discover a product in-store buy it on the spot, according to eMarketer, and where a product sits on the shelf has an outsize effect on...
8 Benefits of Extended Reality in Retail
In retail, staying ahead of the curve is essential for businesses striving to capture consumer attention and drive sales. One technology that is revolutionizing the retail experience is extended reality (XR), encompassing virtual reality (VR), augmented reality (AR), and mixed...
How InContext’s Retail Planning Tools Help Brands Stay Ahead of the Curve
According to a recent Forbes article, between inflation and product choices, 2024 will be one of the most competitive years in retail yet. With increasing competition, shifting market trends, and changing consumer preferences, retail brands must adopt strategic planning approaches...
Will Restaurant CPGs Change the Quick Service Industry?
In recent years, the quick service restaurant (QSR) industry has witnessed a remarkable shift in consumer preferences and behaviors, prompting significant changes in the market landscape. One notable trend that has emerged is the rise of restaurant consumer packaged goods...
Planogram Optimization: Validate Research and Execution in 3D
In retail space management, every shelf, every product, and every square inch of store space plays a pivotal role in attracting and engaging customers. This is where the magic of planograms comes into play. A planogram is a detailed blueprint,...